Is juggling three kids, two carpools, and six overlapping game schedules the new full‑time job for parents? Today, we meet Zoya Lehrer, co-founder and CEO of Orgo. Her mission: turn the "accordion of time" for parents, kids, and families, building a scheduling platform for active families to manage their lives, starting with the chaos of youth sports. How will venture capitalists and tech investors evaluate the business opportunity here? It's a clear pain point if you're a parent, but even then, monetization, integration, and behavior-change will be meaningful obstacles for building a startup in the space.

In this episode of Behind Company Lines, Julian Torres dives into the realm of Family Tech (Fam Tech) with our guest Zoya Lehrer, the Co-Founder and CEO of Orgo. Zoya shares her journey from the corporate world into the entrepreneurial space, her inspiration for creating Orgo, and the challenges she faces as a female founder. She also discusses the rising trends in Fam Tech and Orgo's integration of AI in maintaining family logistics. Stay tuned till the end to hear her anecdotes about balancing entrepreneurship and parenting.

Ever feel like managing youth sports schedules is a full-time job? You're not alone, but it doesn't have to be chaotic. That's the revelation from our chat with Zoya Lehrer from Orgo. Ask yourself, "Is your current calendaring system really working, or are you just surviving the chaos?" Meet "Organization on the Go" - a game-changing app designed for sports parents. And that's just the start; there's so much more to uncover about simplifying logistics. Become the smartest insider in the game - listen now.